Drift
Conversational marketing live chat and bots
What founders should know about Drift
Drift is a conversational marketing platform that uses live chat and AI chatbots to engage website visitors, qualify leads and book meetings for B2B sales teams. It was acquired by Salesloft and now lives inside the Salesloft platform.
Best for
Conversational marketing live chat and bots
Probably not for
Teams that need requirements this record cannot verify yet.
About Drift
Drift is a conversational marketing platform that uses live chat and AI chatbots to engage website visitors, qualify leads and book meetings for B2B sales teams. It was acquired by Salesloft and now lives inside the Salesloft platform.
Common use cases
- website lead qualification
- live chat
- booking sales meetings
- chat-based lead capture
- account-based marketing
Integrations
Salesforce, Marketo, HubSpot, Slack, Clearbit.
Decision criteria
- Team fit and workflow maturity
- Pricing model and free-tier constraints
- Deployment, API, and integration requirements
Verified facts and evidence
| Claim | Value | Source | Confidence |
|---|---|---|---|
| Verification date | 2026-06-30 | StartupToolbox | high |
| Pricing model | contact | StartupToolbox | medium |
| Starting price | USD 2500 | StartupToolbox | medium |
Methodology and freshness
A founder should be able to bookmark this page, compare the record with related options, and act without reopening scattered source tabs.
Use this record to narrow fit, pricing, and integration risk before starting trials.
Last reviewed: Jun 30, 2026
Who should consider Drift?
Conversational marketing live chat and bots
How current is this tool record?
Startup Atlas last checked this record on 2026-06-30.